Advertising: Don’t Call It a Cracker: Wheat Thins Prefers to Be Billed as a Snack
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Visualizzazione post con etichetta billed. Mostra tutti i post
Visualizzazione post con etichetta billed. Mostra tutti i post
4 gen 2011
Advertising: Don’t Call It a Cracker: Wheat Thins Prefers to Be Billed as a Snack
A marketing campaign for Wheat Thins surprises fans of the product, which is shunning the term “cracker” in favor of “snack.”
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