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29 nov 2010

Do Androids Dream of Fragmented Sheep?

The Google-backed Android phone platform has a huge problem with fragmentation, or the number of different releases and adaptations of Android for different phone platforms over its history. Or this is no problem at all. It depends on who you ask. Ken Segall, a former branding chief at Apple--branding as in marketing, not burning flesh, although with Apple, it may be necessary to clarify the difference--wanted to help his 13-year-old son buy an Android phone. The results are illuminating.

Do Androids Dream of Fragmented Sheep?


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